|Duration:||Classroom: 5 hours 45minutes. Online ZOOM: 5 hours 45minutes.|
|Includes:||Classroom: 12 Whisky Samples, Text Book, Exam, Certificate & Postage.
Online: 12 Whisky Samples (shipped via DHL), Online Zoom Platform, Digital Book, Online Exam, Certificate & Postage.
Tasting Kits are available to add on to any course.
|Course Date/Time Detail:|
The Whisky Ambassador programme is the original accredited Scotch Whisky training course. Designed both for the Licensed trade and those seeking a comprehensive grasp of Scotch, the course gives you the knowledge, skills and confidence to talk to customers about Scotland’s national drink, furthermore improving customer experience and exponentially increasing sales of Scotland in a glass.® Having been established for a number of years in Scotland, the Whisky Ambassador’s emphasis on immersive and interactive learning has seen our courses rapidly expand to spread intimate knowledge of Scotch whisky across 22 countries and six continents.
The economic impact of Scotch whisky
How, when, and where it all started
Where and how it’s made
Nosing and tasting
Mixers and cocktails
Sales and customer service
Drink less. Drink better
Other world whiskies
Practical and written exams
The programme is accredited by BIIAB, the UK’s leading provider of qualifications for the licensed trade.
The exam takes place in the last session of the course. The exam consists of 30 multiple choice questions to be completed in 45 minutes and to blind taste 4 different Whiskies. To pass you must correctly answer 70% of the questions. This qualification is BIIAB regulated.
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